Showing posts with label economy. Show all posts
Showing posts with label economy. Show all posts

Wednesday, January 1, 2014

Is Live TV the Answer? To Be Continued...

How can traditional TV survive in the era of DVR, On-Demand, and Netflix?

The answer may lie in TV's roots, as a source of convenient and timely home entertainment. In a story today on Quartz, writer Jason Lynch suggested five ways that TV can "save itself in 2014." The ideas ranged from abandoning dying genres like talent competitions, to developing more "limited series" like last year's The Bible and the upcoming 24: Live Another Day. His solutions, however, that I found the most compelling were based on the foundations of television:
  • Live TV: Instead of relying on taped programs that people can easily record and watch later, Lynch suggested that networks need to increase their live programming -- something that was the hallmark of the "Golden Age of Television." He pointed to the recent live production of The Sound of Music with Carrie Underwood that attracted 18.6 million viewers to NBC. (In case you were wondering, the movie is still far better). 
  • To Be Continued: Netflix appeals to millions of people, in part, because they are able to view entire seasons in one sitting. Lynch said networks need to adapt this new habit of "binge-viewing" and acquire the rights to air multiple episodes back to back.
For sure, these ideas would help TV appeal to today's viewers. But they are not enough. At the core of TV's decline is the rise of online video. It's not DVR and Netflix that's making TV less appealing; it's the web. It doesn't matter whether you're using a highly publicized platform like Hulu.com or a Bit Torrent site with pirated shows, at the end of the day you're not watching TV.

Unfortunately, the future of TV will be the same as the history of American manufacturing: without government regulation, people will always choose the cheapest way to get what they want. So should the government make the survival of TV a priority? Should TV be saved? I guess you'll have to stay tuned to find out.

Thursday, October 3, 2013

If You Can't Give Buskers Money, Give Them a Hand


Of the many careers suffering in our new economy, one seems to have the worst prognosis: music. It's not just because digital music is more accessible and affordable than ever before. Or, that in the age of sampling and rap-pop songs, there seem to be fewer original hits and more forgettable one-hit wonders. But rather, it's that most people who perform live music don't attract admiration; they generate sympathy.

You're not supposed to give money to people on the subway, and for good reason. It only encourages those in need to ask for more and avoid the many non-profit and government organizations that provide far more food and better services with your money. But at the same time, the fact that most riders ignore these buskers reflects our changing values. A bunch of kids breakdancing and hanging upside down in the subway may not seem like art -- but it does require creativity and practice. Three guys in ponchos and sombreros singing "Guantanamera" may seem a bit dated -- but it's still a beautiful way for Mariachi singers to share their talent with the world. The truth is that those crowded platforms and dark subway tunnels where we crush candy on our phones, read paperbacks and kindles, and curse about train delays -- they may be the only places where live music and dance will survive.

You can't stop progress, and that includes the fast-moving world of mobile communications. But I do hope that no matter how many distractions the future throws our way, we'll always find time to look up and appreciate the enormous talent riding right in front of us.